FASHION LAW: KIMYE GOES AFTER YOUTUBE CO-FOUNDER
Hollywood power couple Kanye West and Kim Kardashian (Kimye) do not plan on braking on the YouTube lawsuit. The couple filed a lawsuit against YouTube co-founder, Chad Hurley, claiming Hurley in November 2013 for violating their confidentiality agreement by posting a video of the couple’s engagement at AT&T Park in San Francisco on MixBit, a video-sharing website. Who would’ve thought either would prefer to keep their personal lives, well, personal?
The confidentiality agreement was signed by Hurley before gaining access to the couple’s post engagement party. Shortly after filing the suit, Hurley retaliated against Kimye in an attempt to dismiss the case on the grounds that the confidentiality agreement was invalid due to “a lack of consideration.” Hurley insisted that nothing was to be gained from simply attending the party and further mentioned that the video did not constitute confidential information, therefore having no ties to the agreement whatsoever.
Defending the couple is marketing professor David Stewart who said that the video indeed did financially harm Kimye, because it took away the exclusivity of the announcement from popular reality show, Keeping Up With The Kardashians.
Hurley’s attorney, Rodger Cole stated that Kimye failed to mitigate damages by not pursuing litigation against TMZ for reposting the video. Cole further claims that Hurley never actually read the contract. The case could now go to trial- the ruling is expected in the next month so keep your eyes peeled.by