FASHION LAW: MODEL ANAIS MALI IS SLAMMED WITH A $2 MILLION SUIT
French model Anais Mali has met her match. Her former modeling agency, DNA Model Management, is hitting the fresh face model’s new agency, Next Management, and Next recruiter, Kyle Halger, with a $2 million lawsuit due to her sudden departure from the company with no explanation. Next is being sued for damages.
Since DNA acquired her exclusive contract, Mali earned a $1 million plus income and soared into the fashion world as a supermodel. During her first year with DNA, her billings increased 50% and she was grossing seven figures. Although her contract ended in February, Mali had already renewed for another year. She then suddenly terminated their agreement on June 5th offering “no rational reason and explanation.”
According to DNA attorney Russell Shanks, Mali has been known to jump around agencies, not committing to them for long periods. DNA had to negotiate with Ford Models in 2013 to break her contract and sponsored an extension to her work visa in the States. They invested heavily in her career scoring her gigs walking on the Victoria’s Secret, Vera Wang and Carolina Herrera runways.
According to the court papers, Next is notorious for “poaching” talent.
“In this industry, exclusivity and the binding nature of contracts between the agency and the talent are essential and the cornerstone of the business,” Shanks says.